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Dunkin' Brands Pride

Meet INspire, Dunkin's and Baskin-Robbins' LGBTQ+ & Allies Employee Resource Group

Courtney Reun
Employer Brand Manager
Evon Li
Associate Communications Specialist
Diversity / Our People

At Dunkin’ and Baskin-Robbins, everyone is welcome, diversity is embraced, and individuality is celebrated.

As a community that is truly committed to creating a safe and comfortable workplace for all, we recognize that our journey to do more is never-ending.

We strive to be a community that cares for and supports one another every day. A community that stands tall for hope, equality, and unity. And, working together in partnership with our Employee Resource Groups (ERGs), we continue to find ways to make a difference.

Our ERGs serve as networks that increase cultural awareness, provide career development opportunities, and promote our commitment to diversity and inclusion. The voices of our employees are not only heard here, but they help build and grow our welcoming and inclusive culture.

Dunkin' Brands' Employee Resource Groups
Dunkin' Brands' Employee Resource Groups

In celebration of Pride, we are sitting down with Matt Tenore, New England Field Learning Manager for Dunkin' and co-chair of the INspire ERG.

Q: Thanks for joining us Matt! Tell us a bit about INspire and how long have you been a member of the group?

INspire is our LGBTQ+ & Allies employee resource group that is run by our team members. The purpose of this ERG is to lead and educate Dunkin’ and Baskin-Robbins corporate team members on issues and needs specific to the LGBTQ+ community. We promote a culture of inclusion that celebrates and affirms each person’s inherent worth and dignity.

INspire was started by two Dunkin’ and Baskin-Robbins team members in 2017, and I’ve been with the group right from the beginning. What’s great about INspire is that every year the group rotates co-chairs. I am honored to be a co-chair this year, which makes this my second year as a co-chair.

Q: In your opinion, why is it important to have an ERG that is dedicated to celebrating and supporting the LGBTQ+ community?

It makes such a difference when team members can be their authentic selves at home and at work.

INspire represents how we come together as a community, how we care for the causes we feel strongly about, and the pride we have for each other. INspire allows team members to get more involved and provides opportunity for us as a community to learn and grow together.

Looking back at what we’ve done with INspire, the accomplishments have been impressive. We have celebrated diversity and fostered an inclusive culture in the workplace through team member participation in community events like the Boston AIDS Walk & Run and the Boston Pride Parade, partnerships with local LGBTQ+ youth organizations and agencies, and have hosted speakers from not-for-profit, community-based organizations as well as ERG leaders from other local companies.

Earlier this year we received some great news: for the second year in a row, Dunkin's and Baskin-Robbins' corporate workplace achieved a perfect 100% score on the Human Rights Campaign Foundation’s Corporate Equality Index, making our brands one of the BEST places to work for LGBTQ equality. I am proud of the work INspire has done to help create a workplace where all people feel included and have a sense of belonging.


Q: Pride Month (June) is being celebrated differently this year due to COVID-19. What are some things the ERG has done to keep engagement high among team members?

It’s unfortunate that we cannot physically get together to celebrate Pride Month this year due to social distancing guidelines, but we have been able to adjust our plans to still celebrate and recognize Pride Month 2020.

At the beginning of 2019, INspire had sent a survey asking Dunkin’ and Baskin-Robbins team members what they wanted to hear and learn about, and many people said they wanted to learn how they can be a better ally. So, we kicked off Pride Month 2020 with an ally training session that discussed how you can become a better ally. There was a great turn out! It was virtual, so it was a great way to engage both the teams based in our Boston Support Center (our headquarters in Canton, Mass.) and our field teams around the world.

As a company, we traditionally love lobby events at our Boston Support Center. Team members gather in the lobby for presentations, celebrations, and social hours throughout the year. This year, we proudly hosted our brands' first ever virtual lobby event! We had an amazing turnout and a lot of fun with a virtual happy hour that included a game of pop culture trivia.

We are also looking into how INspire can help support national and local LGBTQ+ organizations.

What’s important to INspire is that we don’t want people to celebrate the LGBTQ+ community only during Pride Month. We want to support and celebrate the LGBTQ+ community year-round, and we want to continue talking about the importance of Pride even after Pride Month has passed.

Q: Lastly, what do you think makes our INspire group unique?

First, our reach. We have Dunkin’ and Baskin-Robbins team members from all over the country who are a part of the INspire ERG, and we can pull ideas and perspectives from people of all different walks of life.

Second, our culture is one-of-a-kind. People bring their full selves to work and can be who they are freely, and I think that’s so incredible!

Finally, we have a great ally presence at Dunkin’ and Baskin-Robbins and I am reminded of it every time there’s an INspire event or activity. The support from our colleagues is outstanding and makes me proud to be a part of this community.

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